What is Essential Strategy?
Essential Strategy is a simplified approach to business planning and management that finally integrates strategy, risk, and resilience the way ERM intended to improve organizational performance and create long-term sustainability.
A rapidly evolving business environment is rewriting the rules and the very concept of competitive advantage is morphing right along with it.
Today’s leaders need INTEGRATED, SCALABLE TOOLS to drive growth & resilience.
Today’s businesses need high-speed/low-drag processes to support NIMBLE EXECUTION.
Let’s talk about a SINGLE SYNERGETIC DISCIPLINE that will rebalance your approach to Purpose, Growth, and Survival.
Let’s rethink everything we’ve ever been taught about strategic planning so we can design a whole new foundation for PERFORMANCE, EXCELLENCE & SUSTAINABILITY
Let’s talk about Essential Strategy !
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Regardless of the type of business, its size, complexity, industry, or maturity, there are three things that must exist in order for you to succeed long-term.
1. You must have
Purpose.
2. You must
Grow
the organization.

3. You must
Survive
in order to deliver mission.
The Case for
Essential Strategy
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The statistics surrounding strategic plan & execution failures are simply astounding.
And it doesn't really matter how large or small you are, or what industry you're in.
Even more alarming is that the underlying reasons have never really changed..
We have designed a solution that's making a difference.
Here’s why the Essential Strategy integrated approach is so important.
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ESSENTIAL STRATEGY
Foundations
Essential Strategy is a simplified approach to business planning and management that fully integrates strategy, risk, and resilience in an elegant, streamlined and efficient manner to improve organizational performance and create long-term sustainability.
The principles of Essential Strategy call for, above all else, a balanced approach to Purpose, Growth and Survival. These three concepts are intricately tied to one another and represent fundamental principles behind the success of any organization regardless of size, complexity, industry, tax status or business model.
ESSENTIAL STRATEGY
Blueprint
The Blueprint builds on Essential Strategy Foundations, further defining 7 elements that support the 3 Principles of Purpose, Growth & Survival that exist within every organization.
The Essential Strategy Blueprint is a fully integrated model for strategy, risk, and resilience that defines the underlying structure needed to create the Purpose Growth & Survival balance anticipated by the principles of Essential Strategy.
As with Essential Strategy Foundations, the Mission Critical Path forms the backbone of the entire framework, driving the prioritization necessary for the self-sustaining and self-perpetuating organization.
ESSENTIAL STRATEGY
Agile Goal Array
The Agile Goal Array is an efficient and elegant way of developing and showcasing strategic initiatives that are aligned with Vision and balanced across Purpose, Growth & Survival. It was designed to compliment and complete the Essential Strategy Blueprint to provide a comprehensive and holistic program for business planning and management.
This new tool resonates with a Balanced Scorecard philosophy, expanding on and capturing the Essential Strategy approach.